Discover Israel's beauty with Prima Hotels – where local charm & contemporary design are fused together for your enjoyment


Our Representatives

Avi Dor

CEO, Prima Hotels

CEO

Prima Hotels

The Prima Group has created a collection of lifestyle hotels in Israel that offer a diverse selection of unique travel experiences designed especially for our guests.

Ranging from urban explorations in Tel Aviv to Galil mountain adventures, from Dead Sea expeditions and mind and body renewal, to Eilat beach escapes, Jerusalem historical journeys and spiritual enlightenment or a business vacation with personal touch in Ra'anana and Petah-Tikva.